Weekly Active Users Dashboard

Every Monday the agent queries the 'Active Users' report in Mixpanel and delivers a clean WAU dashboard to WhatsApp — with WoW growth, new vs returning, and plan breakdown.

Cron + WhatsApp DMwaudashboardweekly

Conversation example

Cron triggered: Weekly WAU dashboard (Mon 8:30 AM)
http_request → Mixpanel Insights

Pulling last 8 weeks of WAU from Mixpanel...

WAU Dashboard — Week Apr 5 to Apr 11 WAU: 72,418 (↑ 6.2% WoW) 8-week trend: 58k → 72k (+24%) New vs returning - New: 11,204 - Returning: 61,214 (85%) By plan - Free: 58,912 (↑ 5.1%) - Starter: 9,811 (↑ 8.8%) - Pro: 3,022 (↑ 11.2%) — biggest growth - Enterprise: 673 (↑ 3.4%) Stickiness (DAU/WAU): 32% (target 30% ✓) Charts uploaded to Drive: /reports/wau/2026-04-12.png

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