Turn every Calendly booking into a briefed, researched, follow-up-ready meeting
Calendly is the world's most popular scheduling tool, letting prospects and teammates self-book meetings on your calendar. The LunoGen Calendly integration turns every booking into an opportunity: the agent listens for Calendly webhooks and responds by researching the prospect, preparing a briefing, sending confirmations on WhatsApp, and following up after the call — so you show up informed and close the loop automatically.
A booked meeting is only as good as the prep you bring to it. Most founders and AEs scramble 5 minutes before the call to Google the prospect, which kills the quality of the conversation. Likewise, a no-show is a sales signal everyone ignores. With LunoGen on Calendly, every booking triggers a research pipeline, a meeting brief in WhatsApp, and an automated follow-up for every no-show — so no meeting gets wasted.
In Calendly, go to Integrations → API & Webhooks → Personal access tokens → Generate new token. Name it 'LunoGen'.
Calendly only shows the token once. Save it somewhere safe before closing the modal.
Open LunoGen → Credentials → New → Calendly and paste the token. LunoGen will auto-discover your event types.
Use the Calendly API to register a webhook pointing at your LunoGen webhook URL, subscribed to invitee.created and invitee.canceled events.
Choose which event types should trigger research (e.g. Sales Discovery = yes, Internal Sync = no). You can toggle this per event type in LunoGen.
Every new Calendly booking triggers a webhook. The agent parses the invitee, event type, and time and posts a formatted message to your WhatsApp within two seconds.
New Calendly booking just came in. Parsing the invitee details...
As soon as a booking comes in, the agent researches the prospect's LinkedIn, company website, recent news, and social posts, then compiles a one-page brief before you arrive.
Researching Theo Marchand and Rose Labs...
Every morning at 7 AM, the agent reviews today's Calendly meetings and delivers a single WhatsApp message with research, prior touchpoints, and the one thing to accomplish in each meeting.
Checking today's Calendly schedule...
If a Calendly prospect no-shows, the agent waits 10 minutes, then sends a warm WhatsApp follow-up offering to reschedule — no awkward founder-chasing-lead moments.
Theo didn't show up for the 2:30 PM call. Let me draft a no-pressure reschedule message.
Instead of generic email reminders, the agent sends context-aware WhatsApp messages to prospects 24 hours and 1 hour before — with the meeting link, your photo, and a short agenda.
Sending Jordan Park a 24h reminder for tomorrow's demo...
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