BigCommerce

Stable

Manage your BigCommerce store from WhatsApp — orders, catalog, inventory, and dashboards

E-commerce

What is BigCommerce?

BigCommerce is an enterprise-grade e-commerce platform powering high-volume stores and B2B catalogs. The LunoGen BigCommerce integration uses the V3 Catalog API, Orders API, and webhooks to let your AI agent manage products, orders, customers, and channels directly from WhatsApp.

Why connect BigCommerce?

BigCommerce stores often have thousands of SKUs across multiple channels, price lists, and storefronts — and the native admin was not built for quick ops. With an AI agent on WhatsApp, merchandisers update catalogs in a sentence, ops teams get order pings the instant Stripe captures, and founders see a daily performance pulse without logging in.

What you can do

  • Real-time order and shipment alerts via BigCommerce webhooks
  • Read and write via V3 Catalog API (products, variants, options, modifiers)
  • Inventory sync across multiple locations and channels
  • Customer segmentation pulls (new vs returning, B2B vs DTC)
  • Daily and weekly sales dashboards with channel breakdown
  • Create and manage price lists for B2B customers
  • Bulk catalog updates from spreadsheet uploads
  • Order status transitions and partial shipments
  • Abandoned cart notifications for logged-in shoppers
  • Product Q&A and review monitoring
  • Works with Stencil and headless storefronts

Setup

Requirements

  • An active BigCommerce store (any plan — Standard or higher recommended)
  • Store owner access to create API accounts
  • A LunoGen account with the Pro plan or higher
  1. 1

    Create a Store API Account

    In your BigCommerce control panel go to Settings → API → Store-level API accounts → Create API Account. Name it 'LunoGen Agent' and set OAuth scopes for Products, Orders, Customers, and Information & Settings (read/write).

  2. 2

    Save your credentials

    After creation BigCommerce shows a one-time credentials file with Client ID, Client Secret, and Access Token. Download it — you will not see the token again.

  3. 3

    Connect the store to LunoGen

    Open Credentials → New → BigCommerce in the LunoGen dashboard. Paste the store hash (from the API path e.g. stores/abc123xyz), client ID, and access token. LunoGen will verify by calling /v2/store.

  4. 4

    Register webhooks

    LunoGen can auto-register webhooks for store/order/created, store/order/statusUpdated, and store/product/inventory/updated. Click 'Install webhooks' from the integration page to activate them.

BigCommerce use cases

6 total

BigCommerce Customer Segmentation Pulls

Ask the agent to pull any customer segment — VIPs, lapsed, new B2B — and it queries the Customers and Orders endpoints, builds the list, and drops a CSV into your WhatsApp DM.

WhatsApp DMcustomerssegmentationmarketing

Pull every B2B customer who has spent over $5k in the last 90 days but hasn't ordered in the last 30. I want to run a win-back.

http_request → BigCommerce Customers API

Running the query against /v3/customers with a join on orders...

See full conversation

Update the BigCommerce Catalog from WhatsApp

Merchandisers can update product titles, prices, descriptions, and variants with a single WhatsApp message. The agent calls the V3 Catalog API, applies the change, and confirms with the resulting product URL.

WhatsApp DMcatalogproductsmerchandising

On the Industrial Label Printer, drop the price from $1,249 to $1,179 for the next 7 days and add 'Spring sale — limited time' to the top of the description.

http_request → BigCommerce Catalog API

Fetching the product via /v3/catalog/products?name=Industrial+Label+Printer to grab the ID and current state...

See full conversation

Related integrations

Ready to connect BigCommerce?

Spin up an AI agent in under 2 minutes, plug in your BigCommerce credentials, and start running your workflows from WhatsApp.